Exclusive brands

"One passion, many roads” is our motto. We share our enthusiasm for sport as a team. Sport is related to the Kruitbosch spirit - better, harder, faster, stronger and ‘passion’ is our common denominator. We hope to share that passion with our clients. Whether you are training for competition, cycle for your health, or just enjoy being out on a bike with family and children. Wanting to ride is what matters.

Our portfolio consists of a mix of strong brands and less well-known names we can position as exclusive partner. They enable us to respond to the needs of the middle and higher segments. Our range of top brands includes Ergon, Topeak, Nutrixxion and Novatec.

We invest large amounts of time and energy into new ideas and services to become the sports partner in the area of cycle sport. Sometimes we take massive strides in this area, sometimes they are small and labour intensive, but we continue to innovate.